International football player and coach Zidane has just been announced as Montblanc brand maker and also the face of the Montblanc Legend fragrance line

Two-time World Cup winner and three-time Ballon d&rsquo;Or winner Zidane has become the new face of luxury brand <a href="https://www.hommessingapore.com/style/montblanc-wes-anderson-100-years-of-meisterstuck-short-film-culture" title="Montblanc Taps Wes Anderson for the '100 Years of MEISTERST&Uuml;CK' Short Film" target="_blank" rel="noopener">Montblanc</a>. The announcement marks a new era in the career of the <a href="https://www.hommessingapore.com/style/louis-vuitton-names-football-prodigy-jude-bellingham-friend-of-the-house-celebrity-fashion-news" target="_blank" rel="noopener">football</a> player and coach, who, in addition to collaborating with the Maison on upcoming campaigns for writing instruments and leather goods, has also been chosen as the new face of the fragrances in the Legend line.
Reaffirming its core belief of passion and purpose &ndash; &ldquo;You are what moves you&rdquo;, the brand&rsquo;s motto &ndash; <a href="https://www.hommessingapore.com/style/montblanc-celebrates-100-years-of-the-iconic-meisterstuck" title="Montblanc Celebrates 100 Years of The Iconic Meisterst&uuml;ck" target="_blank" rel="noopener">Montblanc</a> chose the Frenchman as its new star for exactly this reason: a career that left its mark on history and was lived with great desire, passion and focus through what he always loved, football.

Zidane and Montblanc

“Zinédine Zidane is the perfect Montblanc Mark Maker, a man who has left his mark not only in the world of sport but has had an incredible impact on the global stage. He is living proof that following what moves you in life leads you to a place of fulfillment and success. He is an inspiration to so many generations, and we are delighted to collaborate with Zinédine, writing a new chapter together in his extraordinary story,” says Nicolas Baretzki, CEO of Montblanc.

Zin&eacute;dine Zidane will appear from this September in <a href="https://www.hommessingapore.com/style/montblanc-massif-spirit-holiday-collection-2023-mens-accessories-watches" title="Montblanc Brings the Massif Spirit to Their Holiday Collection" target="_blank" rel="noopener">Montblanc</a> content alongside exclusive leather pieces that highlight the importance of mobility, both physically and metaphorically, on the path to achieving one's goals, as well as alongside the writing instrument, highlighting its power to unleash creativity and share ideas and celebrating the unparalleled and unmistakable tradition of the German maison.

<h1>The next campaign for Montblanc Legend fragrances</h1>

The upcoming print, TV and digital campaign will pay tribute to Zidane, who has often been referred to as a &ldquo;legend&rdquo;. Legend, Montblanc&rsquo;s best-selling fragrance line, was created for those who do not seek glory for its own sake, but strive to make their mark with purpose, conviction and passion, writing their own legend along the way, just like the player and Montblanc itself.

&ldquo;Montblanc is a Maison of culture and quality that believes in the importance of transmitting ideas and thoughts through writing. A belief that I share as someone who has benefited from the values and culture that my father and family have passed on to me, and that I am trying to pass on as well. Personally, I write in my notebook almost every day&hellip; I don&rsquo;t just sign autographs!&rdquo; laughs Zin&eacute;dine Zidane.

Legendary Footballer, Zinédine Zidane is the New Face of Montblanc

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