Hot off his recent victory at the British Gran Prix, the Formula 1 driver has been appointed as the new global brand ambassador for Dior Men.

A seven-time<a href="https://www.hommessingapore.com/watches/tag-heuer-partners-with-kith-to-bring-back-iconic-formula-1-watch" title="TAG Heuer Partners with Kith to Bring Back the Iconic Formula 1 Watch" target="_blank" rel="noopener">&nbsp;Formula 1</a>&nbsp;world champion&nbsp;and now&nbsp;<a href="https://www.hommessingapore.com/style/dior-mens-spring-summer-2025-fashion-show-all-runway-looks-kim-jones-menswear" target="_blank" title="Kim Jones' Dior Men's Spring/Summer 2025 Collection Takes Flight During Paris Fashion Week" rel="noopener">Dior Men's</a>&nbsp;newest ambassador: what can't&nbsp;<a href="https://www.hommessingapore.com/style/lewis-hamilton-best-style-celebrity-mens-fashion-moments-formula-1-driver" target="_blank" title="F1 Driver Lewis Hamilton's Best Style Moments" rel="noopener">Lewis Hamilton</a>&nbsp;do?
<a href="https://www.hommessingapore.com/style/formula-1-monaco-grand-prix-2024-f1-celebrities-menswear-fashion" title="All The Best Celebrity Fashion Moments From the 2024 Monaco Grand Prix" target="_blank" rel="noopener">Hamilton</a> was personally selected by&nbsp;<a href="https://www.hommessingapore.com/style/fashion-hommes-dior-mens-fall-winter-2024-runway-images-show" target="_blank" title="Refined Balletcore Takes Over Dior Men's Fall/Winter 2024 Collection" rel="noopener">Kim Jones</a>, the creative director at Dior Menswear, to become the brand's spokesperson and collaborator.&nbsp;This news feels like the most logical next step for the Formula 1 driver, who has worked closely with Dior since Jones's appointment in 2018. He has sported multiple custom looks from the brand over the years and most recently attended the house's January showing.&nbsp;&nbsp;
Upon announcing <a href="https://www.hommessingapore.com/culture/formula-one-f1-miami-grand-prix-celebs-spotting-attendees-fashion-racing-track-2023" title="Celebrities Spotted at Formula One Miami Grand Prix 2023" target="_blank" rel="noopener">Hamilton</a>'s ambassador status, Dior also released a lifestyle capsule designed by Jones and Hamilton together. The capsule fully embraces the legacy of the Dior man while allowing Hamilton's personality to shine through. The skiwear collection is made with sustainable materials and draws inspiration from African textiles and colours, seeking to combine streetwear and luxury seamlessly. Among the designs are several pattern-forward sweaters, snow jackets, and other accessories. The collection, which is slated to arrive in October, will even offer a Dior snowboard for those who want to hit the slopes in style.&nbsp;

Hamilton is no stranger to the fashion world. Not only has he recently worked with&nbsp;<a href="https://www.hommessingapore.com/style/all-the-celebrities-spotted-at-burberry-fall-winter-2024-show-bright-jun-ji-hyun" target="_blank" title="All The Celebrities Spotted at Burberry's Fall/Winter 2024 Show" rel="noopener">Burberry</a>&nbsp;for the Met Gala, but he also has his own clothing brand. +44 focuses on men's streetwear and a percentage of the proceeds are donated to Lewis Hamilton's charity Mission 44. The charity's goal is to "empower young people to overcome social injustice." Hamilton has also attended shows and launches for&nbsp;<a href="https://www.hommessingapore.com/living/mandopop-singer-jay-chou-appointed-global-ambassador-rimowa-celebrity-news" target="_blank" title="Jay Chou is Named as RIMOWA's Newest Global Ambassador" rel="noopener">Rimowa</a>&nbsp;and&nbsp;<a href="https://www.hommessingapore.com/fashion/timberland-louis-vuitton-mens-workwear-capsule-pharrell-williams" target="_blank" title="The Louis Vuitton x Timberland Collaboration Is Almost Here" rel="noopener">Louis Vuitton</a>&nbsp;and has fronted multiple ad campaigns for Valentino.&nbsp;<a href="https://www.hommessingapore.com/style/lewis-hamilton-style-f1-italian-grand-prix-2023-formula-one-celebrity-fashion" target="_blank" title="Lewis Hamilton Was a Fashion Star at the F1 Italian Grand Prix 2023" rel="noopener">Hamilton's style</a>&nbsp;has become highly revered in the sports and fashion worlds as he continues to prove that fashion is a universal language.&nbsp;
This collaboration comes right after Dior partnered with Olympians and Paralympians ahead of the 2024 games.&nbsp;

Lewis Hamilton Is Dior Men's Newest Global Ambassador

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